This online course provides a practice-oriented introduction to entrepreneurship and innovation, guiding participants from early-stage ideation to the development of an elevator pitch. Participants explore entrepreneurial mindsets, develop and test business ideas, build business models, and prepare investor-oriented elevator pitches. One element of the course is the integration of a self-paced ESG micro-credential (specifically, its case study component), which participants are required to complete in order to pass the course. This component supports the development of ESG-friendly competencies and the application of ESG principles within entrepreneurial projects.